Richard Williams, better known by his stage name Prince Ea, is an American rapper, spoken word artist, and civil rights activist from St Louis, MO. Prince Ea is a familiar face for anyone with a newsfeed: he’s accumulated over 1 billion views on Facebook and YouTube.

Working closely with Prince Ea’s team we created a series of short cinematic videos designed to go Viral, increasing engagement and customer reach. This video featured reached over 15 million views.

Combined within this video strategy we also developed a chat bot system to strengthen communication with the fan base, increasing sales and strengthening relationships by reducing contact time.